Featured Crafter: Subu, Inc.
Name: Emily Levenson
Websites: Etsy, Subu Inc., Facebook, Flickr
Blogs: Subu Inc., Reluctant Vegetarian, PCC
Emily is another of our founding members here at the PCC. She is our in-house blogger, web designer and internet aficionado. In her spare time, Emily works a full-time job, crafts and plays with her hubby.
She also makes some pretty fantabulous books. Our current faves are the Pittsburghese ones. How can you go wrong with Jagoff?
The following is our interview with Emily. Hope you enjoy it!
How long have you been crafting?
Technically, all my life. With an artist for a mother, a father who likes to dabble in pottery, and a brother that lived for photography, I didn’t have much of a choice. It’s in my blood.
The book business started in September of 2006. Just in case you were wanting a real answer.
How did you get into bookmaking?
By accident. My intended business was with personalized magnets and lip balm. I stumbled into a forum for bookmaking on Craftster and have never really turned back. Once I felt comfortable [and certain that I really liked bookmaking] I took a class. And the rest, as they say, is history.
[If you really want to read the full story, you can. Just click here.]
Do you have a day job?
Yes. I am a Licensed Clinical Social Worker and work for an Employee Assistance Program. But I sill dream about crafting all day long.
What advice would you give to newbies in the crafting world?
Never give up. And don’t expect that success is easy. Work hard to perfect your craft, take really good pictures if you want to sell online, and surround yourself with people who support you.
What’s the most challenging part of your crafting?
Finding the time to do it all! Between a full-time job, a crafting business, doing craft shows, and helping to run the PCC, and spending time with my hubby, I seem to run out of time often.
I try to stay as organized as possible, but there are days when I don’t get enough sleep. And yet, I couldn’t imagine myself doing anything else! I would be miserable. And pretty bored.
Do you show your work locally?
Yes! I do local shows like I Made It! Market and was lucky enough to participate in the Handmade Arcade 2008 this past November.
I am also thrilled to have my books at Fresh Heirlooms in Lawrenceville and Jupe Boutique in the South Side.
Rapid Fire:
What is the one tool or supply that you couldn’t live without?
Paper. Ok. And my book cradle, awl, and drill.
What inspires you?
Paper. Color. My mother. Other crafty people. Reading Martha Stewart Living. Playing online. Breathing.
Who is your crafting hero?
Martha Stewart.
No, really. She is.
Favorite TV show?
The Mentalist, Eli Stone, Chuck, and The Closer
Favorite song/band?
Currently: I’m Yours by Jason Mraz
Favorite book?
The Go-Giver by Bob Burg and John David Mann
Favorite color?
Pink.
Favorite meal/cuisine?
Anything Asian - Thai, Chinese, Japanese, Vietnamese
Famous last words?
If you build it, they will come.














